Director of Marketing

Job Opening: Director of Marketing (FT)

Reports to: Assistant Director [of both organizations]

Application Deadline: Open until filled

Compensation & Benefits: $50,000 - $60,000/year + benefits

Together, Compass for Kids and Kidzeum seek a results-oriented professional with expertise in graphic design, PR, Marketing and Advertising.

Position Description:

The Director of Marketing will be a full-time employee of Compass for Kids, with 50% of time being contracted to Kidzeum. The Director of Marketing will be key to the development and promotion of each organization’s mission, as well as upholding brand integrity. This role requires the ability to manage multiple, competing projects, timelines, priorities, and budgets. The ideal candidate for the Director of Marketing position will be both a self-starter who can also successfully collaborate with a team.

About Kidzeum and Compass for Kids: Kidzeum is a wonderful new family destination in the heart of historic downtown Springfield, IL., whose mission is to serve as a place of learning and discovery through play for children of ALL abilities. Kidzeum is committed to nurturing health and wellness, promoting science education, and to developing environmental and global awareness through innovative programs and exhibits. Kidzeum operates as a 501(c)(3) not-for-profit. Learn more at

Compass for Kids is a local, volunteer-driven, community-based, 501(c)(3) not-for-profit organization. Compass for Kids is unique and exists to meet needs in our community that are not met by other programs/organizations. Compass for Kids’s mission is to provide academic and social-emotional support to empower children and families underserved by our community. Our vision is that all children in our community experience success and reach their full potential. For more information, please visit

Each organization will provide a more specific list of job responsibilities upon hire. The duties and responsibilities include, but are not limited to:

Duties and Responsibilities:

● Oversee all marketing and public relations efforts

● Create engaging and visually appealing content across all marketing channels

  • Cultivates ideas and translate conceptual input into designs while maintaining a high level of quality
  • Maintains and updates Style Guide and ensures all materials adhere to brand
  • Develop brand awareness and maintains brand integrity
  • Manages design budgets and design-related purchase orders and invoices
  • Attend organization’s programs to capture pictures and videos for content

● Plan, execute, and continuously oversee marketing strategies and advertising campaigns that drive interest and results in increased revenue by

  • Using project software to communicate with team, maintain timelines and update project lists
  • Corresponding with local media outlets
  • Sourcing materials and working closely with printing vendors

● Write monthly blog posts

● Manage and update digital marketing channels such as the website and social media

● Work with other staff or organizations

● Liaison to Board’s Marketing Committee

● Other duties as assigned


● Bachelor’s degree, preferably in Marketing, Communications, Journalism, Creative Writing, Public Relations or related field, or equivalent work experience

● 3+ years of graphic design experience

● 3+ years of experience executing marketing strategies

● 3+ years of social media management

● 1+ year(s) of project management experience

Qualifications, Skills, and Abilities:

● Proficiency in Adobe InDesign, Illustrator and Photoshop required; ability to learn Adobe Creative Suite apps as needed

● Strong understanding of current marketing concepts, strategy and best practices for reaching diverse audiences across platforms

● Excellent creative writing, editing, proofreading skills

● Excellent communicator who is comfortable engaging with individual visitors and large crowds

● Excellent time management skills with ability to manage a variety of responsibilities under pressure

● Goal-oriented with the ability to analyze data and provide action-oriented plans

● Ability to work well with different teams as well as independently

● Ability to work with people from diverse backgrounds

● Ability to be flexible and adaptable

● Not-for-profit experience a plus

Physical Demands & Work Environment: The physical demands and work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this position. Physical requirements may include stooping, kneeling, bending, standing. Lifting and transporting of moderately heavy objects, such as equipment, boxes, etc. may be included.

Location and Schedule: Springfield, IL. Some remote work may be allowed.

The schedule for this position is generally during business hours; occasionally, evenings and weekends may be required for special events.

Application Process: Please send a cover letter, resume, and three references to Kaitlyn Miller, Assistant Director, at or apply via Indeed. Successful applicants will be asked to submit to a criminal background check.

Kidzeum and Compass for Kids are Equal Opportunity Employers. Additionally, we strive to make the staff representative of the diversity of the city of Springfield and Central Illinois, and to carry forth the spirit of access, inclusion, and equity in all we do. If you need an accommodation due to a disability, you may contact us at:

Job Type: Full-time

Salary: $50,000.00 - $60,000.00 per year


  • Health insurance
  • Paid time off


  • Bachelor's (Preferred)


  • Marketing: 3 years (Preferred)
  • Graphic design: 3 years (Preferred)
  • Social media management: 3 years (Preferred)
  • Project management: 1 year (Preferred)

Work Location: In person

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KIDZEUM OF HEALTH AND SCIENCE 412 E. Adams St, Springfield, Illinois 62701